In early 2002, N.C. Children’s Hospital and Curtis Media Group formed a partnership to raise funds for the hospital through a campaign called “The N.C. Children’s Promise.” The first N.C. Children’s Promise event later that year—a radiothon featuring several Curtis Media Group stations broadcasting live from the lobby—raised nearly $200,000, one phone call at a time.
Since that initial success, the N.C. Children’s Promise has grown into a year-round fundraising campaign that includes a full-time staff and numerous events, projects, and partnerships throughout the community. Perhaps some of the best known are Promise events, or those organized in whole or in part by the N.C. Children’s Promise, which include:
Third Party Events
Promise events are an important component of raising funds for the Children’s Hospital, but equally important are our third party events, or those organized by supporters in the community. They range from those that raise tens of thousands of dollars, events like the Krispy Kreme Challenge or Reelin’ for Research, to much smaller events like bake sales and coin drives. Get more information about organizing your own event.